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BST Global Privacy Policy

Last Update: [5/11/2016]

BST Consultants, Inc., dba BST Global (“BST,” “we,” or “us”), provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of information we receive from users of our website located at bstglobal.com (the “Site”) and our services accessible via our computer applications and via BST10 Mobile, our mobile device application (the “App”). To make this Privacy Policy easier to read, the Site, our services and our App are collectively called the “Services.” This Privacy Policy does not apply to any third-party websites, services or applications, even if they are accessible through our Services. This Privacy Policy may be updated from time to time; each version will apply to information collected while it was in place. We will notify you of any material changes by posting the new Privacy Policy on the Services. You are advised to consult this Privacy Policy regularly for any changes.

Information Collection and Use

When you visit our Site and complete one of our online forms, we collect and use information about you that when on its own or in combination with other identifiers can be used to contact or identify you, such as your name, email address, business postal address or phone number (“Personally Identifiable Information”). We obtain information from you in order to provide and improve our Services, to engage in transactions with you, to administer your inquiries, to assist you and other users in administering their relationship with us, to enable users to enjoy and easily navigate the Site, to better understand your needs and interests, to fulfill requests you may make, to provide or offer software updates and product announcements, and to provide you, only via our Site, with further information and offers from us or third parties that we believe you may find useful or interesting.

Account Information. If you create an account to use the Services (an “Account”), we will collect certain Personally Identifiable Information from you, such as your name and email address, to allow us to authenticate your access when you log on the Services. You will be responsible for the confidentiality and use of your Account log-in and password. You are not permitted to share your Account log-in or password with any other person or persons. You are responsible for all activities that occur under your Account, whether or not you know about them.

Non-Identifying Information.  Certain information that is not considered Personally Identifiable Information because it cannot be used by itself to identify you (the “Non-Identifying Information”) would be considered a part of your Personally Identifiable Information if it were combined with other identifiers (for example, combining your zip code with your street address) in a way that enables you to be identified. But the same pieces of information are considered Non-Identifying Information when they are taken alone or combined only with other non-identifying information (for example, your viewing preferences). We may combine your Personally Identifiable Information with Non-Identifying Information and aggregate it with information collected from other BST users to attempt to provide you with a better experience, to improve the quality and value of the Services and to analyze and understand how our Services are used. We may also use the combined information without aggregating it to serve you specifically, for instance to deliver a product to you according to your preferences or restrictions.

Marketing and Promotional Information.  We also use your Personally Identifiable Information to contact you with BST newsletters, marketing or promotional materials and other information that may be of interest to you. If you decide at any time that you no longer wish to receive such communications from us, please follow the unsubscribe instructions provided in any of the communications.

Third-Party Customer Information.  In the course of using our Services, you may provide us with Personally Identifiable Information that you have obtained from your own customers, clients or prospects. We will use this information insofar as necessary or appropriate in order to perform the Services, and we may use third party Service Providers (defined below) to assist us in rendering the Services and in the other ways and subject to the limitations as described in the section below titled “Service Providers”.

Log Data

When you visit the Services, our servers automatically record certain information about how a person users our Services (we refer to this information as “Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, browser type, operating system, or the website from which you are visiting, pages or features of our Services that you visit, the time spent on those pages, information you search for, access times and dates, and other statistics. We use this information to monitor and analyze use of the Services and for the Services’ technical administration, to increase our Services’ functionality and user-friendliness, and to better tailor it to our users’ needs and preferences. We do not treat Log Data as Personally Identifiable Information or use it in association with other Personally Identifiable Information, though we may aggregate, analyze and evaluate such information for the same purposes as stated above regarding other Non-Identifying Information.

Cookies

We use Cookies and Web Beacons to help you personalize your online experience on our Site and to help us authenticate your access to the App. A “Cookie” is a text file that is placed on your hard disk or your mobile device by a web server. Cookies are not used to run programs or deliver viruses to your computer or mobile device. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. The purpose of a cookie is to tell the web server that you have returned to a specific page. For example, if you register for an event on our Site, a cookie helps us to recall your specific information on subsequent visits. When you return to the same website, the information that you previously provided can be retrieved, so you can easily use the customized features.

You have the ability to accept or decline Cookies used on our Site but you cannot decline Cookies used in the App because they are necessary for App user authentication. Most web browsers automatically accept Cookies, but you can usually modify your browser setting to decline Cookies, if you prefer. If you choose to decline Cookies, you may not be able to fully experience the interactive features of the BST webpages you visit. BST keeps track of the webpages you visit within the Site, in order to determine what portion of the BST Site is the most popular or most used. This data is used to deliver customized content and promotions within the Site to customers whose behavior indicates that they are interested in a particular subject area.

A “Web Beacon” (also known as a Web bug, pixel tag or clear GIF) is a tiny graphic with a unique identifier that may be included on our Services for several purposes, including to deliver or communicate with Cookies, to track and measure the performance of our Services, to monitor how many visitors view our Services, and to monitor the effectiveness of our advertising. Unlike Cookies, which are stored on the user’s hard drive, Web Beacons are typically embedded invisibly on web pages (or in an e-mail).

Information Sent by Your Mobile Device

We collect certain information that your mobile device sends when you use our Services, like your device type and available memory, user settings (including language/region settings and time zone), and the operating system of your device, as well as information about your use of our Services.

Location Information

When you use our App, we may collect and store information about your location by converting your IP address into a rough geo-location or by accessing your mobile device’s GPS coordinates or coarse location if you enable location services on your device. We may use location information to improve and personalize our Services for you. If you do not want us to collect location information, you may disable that feature on your mobile device.

Information Sharing and Disclosure

Aggregate Information and Non-Identifying Information. We may share aggregated information that does not include Personally Identifiable Information and we may otherwise disclose Non-Identifying Information and Log Data with third parties for industry analysis, demographic profiling and other purposes. Any aggregated information shared in these contexts will not contain your Personally Identifiable Information.

Service Providers. We may employ third party companies and individuals to facilitate our Services, to provide the Services on our behalf, to perform services related to the Services (including but not limited to maintenance services, database management, web analytics and improvement of the Services’ features) or to assist us in research, demographic profiling and analyzing how our Services are used (each, a “Service Provider”). These third parties have access to your Personally Identifiable Information only to perform these tasks on our behalf.

Compliance with Laws and Law Enforcement. BST cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of BST or a third party, to protect the safety of the public or any person, or to prevent or stop any illegal, unethical or legally actionable activity.

Business Transactions. BST may sell, transfer or otherwise share some or all of its assets, including your Personally Identifiable Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.

Your Choices

We offer you choices regarding the collection, use and sharing of your Personally Identifiable Information and we will respect the choices you make. Please note that if you decide not to provide us with the Personally Identifiable Information that we request, you may not be able to access all of the features of the Services.

Opt-Out. If you sign up on the Site to receive information about us, we may periodically send you free newsletters and e-mails that directly promote our Services. When you receive such promotional communications from us, you will have the opportunity to “opt-out” (by following the unsubscribe instructions provided in the e-mail you receive). We do need to send you certain communications regarding the Services and you will not be able to opt out of those communications – e.g., communications regarding updates to our Terms of Service or this Privacy Policy or information about your deployed software solution or billing.

Modifying Your Information. If you want us to delete your Personally Identifiable Information collected via the Site, please contact us at hello@bstglobal.com with your request. We will take steps to delete your information as soon we can, but some information may remain in archived/backup copies for our records or as otherwise required by law.

Responding to Do Not Track Signals

Our Site does not have the capability to respond to “Do Not Track” signals received from various web browsers.

Security

BST is very concerned with safeguarding your information (including your Personally Identifiable Information). We employ reasonable measures designed to protect your information from unauthorized access, use or disclosure. Please be aware, however, that no method of transmitting information over the Internet or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.

International Transfer

Your information may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to provide information to us, BST may transfer Personally Identifiable Information to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Links to Other Sites

Our Services may contain links to other websites or services that are owned or operated by third parties (each, a “Third-Party Service”). If you choose to visit a Third-Party Service website by “clicking on” a third party link, you will be directed to that third party’s website. The fact that we link to a website or present a banner ad or other type of advertisement is not an endorsement, authorization or representation of our affiliation with that Third Party Service, nor is it an endorsement of their privacy, content, or information security policies or practices. We do not exercise control over Third-Party Services. These other websites may place their own cookies or other files on your computer, collect data or solicit Personally Identifiable Information from you. Other sites follow different rules regarding the use or disclosure of the Personally Identifiable Information you submit to them. We encourage you to read the privacy policies or statements of all Third-Party Services that you access.

Contacting Us

If you have any questions about this Privacy Policy, please contact us at marketing@bstglobal.com or at:
BST Consultants, Inc. (dba BST Global)
5925 Benjamin Center Drive, Suite 110
Tampa, FL 33634, USA
+1 (813) 886-3300

To view a PDF of this Privacy Statement, please click here.